MassCampaign
Email marketing is a powerful tool. It enables you to cost-effectively reach prospective and existing customers, whether your goal is to promote products or services, generate goodwill, increase donations, foster advocacy or improve volunteer participation. Unfortunately, getting emails through the powerful spam filters established by Internet Service Providers (ISPs) has become increasingly difficult.
MassCampaign helps you overcome these challenges by bundling powerful email capabilities into a single timesaving application. With MassCampaign, your organization can affordably self-administer email marketing and communication campaigns from start to finish. Best of all, MassCampaign has trusted
relationships with major ISPs and creates ISP-friendly emails — so you can be sure your messages are reaching their desired audience.
Product Overview
Features
MassCampaign is a powerful Web-based email marketing application. Using its features, you can:
Increase email delivery rates
We have relationships with the major ISPs, which regard MassCampaign as a trusted, safe platform. Also, MassCampaign creates cleanly coded email, then analyzes it against current spam filters to identify potential problems. You then have the ability to modify your email to lower your spam score even more. The result: More of your email is delivered, which gets your message in front of more constituents, prospects or customers.
Improve response rates
MassCampaign enables you to create graphical email messages that get noticed. The email code generated by MassCampaign isn’t just friendly to ISPs — it’s also friendly to most common email clients, including Outlook, Mac Mail, Eudora, AOL, Yahoo, Hotmail, Gmail and others. So you can feel confident that your email will look good and remain readable regardless of the recipient’s platform.
Manage all aspects of your email marketing
With MassCampaign, you don’t have to wait for an outside vendor or third party to send an email. The administrative environment of the application is available online, 24/7, which means you can manage your campaigns how you like, when you like. MassCampaign comes with a variety of subscriber, workflow and message management tools that give you complete control over your email marketing.
Generate detailed reports
Track and analyze your email campaigns with MassCampaign’s powerful reporting. You can use MassCampaign to:
- Compare delivery statistics for each email campaign, including number of messages sent, delivered and bounced
- See how many recipients opened each email message
- View the recipients who unsubscribed from receiving email
- Analyze the number of click-throughs and how many times a message was forwarded
Tap into Synergema’s talent pool
MassCampaign is backed by the entire creative team at Synergema. Our email design specialists can optimize and fine-tune your email campaign to maximize its effectiveness. We can either leverage an existing design or build a custom stationery from the ground up.
Pricing
With MassCampaign, there are no annual contracts to sign. There is a one-time setup and design fee, followed by monthly pricing based on the number of emails you send. You enjoy email and phone support at no extra charge. Here’s how it works:
Setup Costs
Setup includes one email stationery, training and assistance in uploading your email list to MassCampaign. We also work with you to make sure your email solution is fully integrated with your Web site.
Setup costs are based on the type of stationery design you choose:
| Stationery | Description | Cost |
|---|---|---|
| You Design | You design and upload your own email stationery | $200 |
| Custom Design | Synergema designers create a custom stationery based on the design of your current Web site and style | $350 |
| Premium Design | Synergema designers create a custom stationery from scratch | $500 |
Note: Additional designs are available: $250 for Custom, $400 for Premium.
Monthly Costs
The number of emails sent in a calendar month determines your monthly cost, with the minimum cost being $30. Custom pricing is available for larger email volumes.
| Number of Emails | Monthly Cost |
|---|---|
| 1,000 emails per month | $30 |
| 2,500 emails per month | $45 |
| 5,000 emails per month | $70 |
| 10,000 emails per month | $125 |
| 25,000 emails per month | $210 |
| 50,000 emails per month | $350 |
| 75,000 emails per month | $480 |
| 100,000 emails per month | $600 |
| > 100,000 emails per month | Custom Pricing |
Get Started
It’s easy to get started with MassCampaign. Click here to fill out a brief form about your project needs and specifications. A representative from Synergema will contact you to discuss your project. Once an agreement is in place, you are typically up and running with your custom design within two weeks.